Jeph Maystruck is a dynamic marketing professional and entrepreneur who co-founded StratLab in Regina, Saskatchewan, 13 years ago. A keynote speaker known for challenging conventional thinking, he has made significant contributions to marketing education by teaching at Saskatchewan Polytechnic and the University of Regina. Beyond his professional achievements, Jeph founded Big Idea Camp, which has spent a decade inspiring young minds. While he excels in marketing, social media, and storytelling, he considers his most important role to be a father to his two children, aged three and six.

Known as #GoogleGirl, Barb has nearly two decades of experience mastering the Google algorithm. As the founder of Above the Fold Digital Marketing, she helps small businesses in Western Canada improve their online visibility through websites and SEO. Her efforts have built trust with Google and strong client partnerships.

Outside of work, Barb enjoys cheering at hockey games, weightlifting, and training with the Regina Masters swim team for Nationals in May 2025.

Christine Jakins, a vital member of the Above the Fold team, combines creativity with adventure, transforming projects into exceptional outcomes.

When not crafting compelling content, she enjoys storytelling around campfires. Together, Barb, Christine, and the Above the Fold team are changing how local businesses are found on Google, focusing on attracting ready-to-buy customers.

Stacey Olson works with busy leaders and teams who want to create more balance, stress less, and perform even better. She is a Leadership and Positive Psychology Certified Coach, has more than fifteen years of corporate and business experience, and has gone through her own transformational change from burnout to figuring out how to be more balanced, feel happier, and accomplish even more. She helps others through coaching, workshops, and speaking—and is the author of the book, Your Balanced and Bold Life: Work Less, Live More, and Be Your Best.